Channel Partners
The latest Channel Partners coverage — news, analysis, and updates from the WindowsNews.AI desk.
Why Redington’s New Microsoft Frontier Distributor Badge Could Fast-Track Your AI Plans
Redington Limited, a major IT distributor, announced on July 6, 2026, that it has earned Microsoft’s Frontier Distributor designation within the Microsoft AI Cloud Partner Program. The move widens...
Arrow's Customer Zero Strategy: How Channel Partners Can Become AI Trusted Advisors
In the rapidly evolving landscape of enterprise AI, a compelling strategy has emerged from Arrow Electronics that challenges traditional channel partner models. The concept of becoming "customer...
Microsoft's Executive Shuffle: Four EVP Promotions to Accelerate Enterprise AI Adoption
Microsoft has made a significant strategic move in its commercial organization, elevating four senior executives to Executive Vice President (EVP) roles with a clear mandate: accelerate enterprise AI...
AI PCs in Europe 2025: Channel Partners Key to Unlocking Business Productivity
As the Windows 11 refresh cycle stabilizes across European enterprises, the technology channel faces its next major commercial opportunity: transforming a rapidly expanding installed base of...
Agentic AI Moves to Production: Channel Partners Face Data Governance Challenges
The transition from experimental AI demonstrations to production-ready agentic systems represents a pivotal moment for enterprise technology, with major vendors including ThoughtSpot, Commvault, and...
Windows 11 Migration Deadline: Why AI PCs Are the Smart Upgrade Strategy
The October 14, 2025 deadline for Windows 11 migration is rapidly approaching, transforming what might have been a routine operating system upgrade into a strategic opportunity for organizations to...
Dstny Call2Teams: White-Label PBX Integration for Microsoft Teams Voice
Microsoft Teams continues to dominate the enterprise collaboration landscape, with over 320 million monthly active users as of 2024, but many organizations face significant challenges when attempting...
Meter NaaS Now Available via Azure Marketplace Under Microsoft MACC Agreements
The networking landscape is undergoing a significant transformation as Meter expands its strategic partnership with Microsoft, bringing network-as-a-service (NaaS) capabilities directly into the...
Crayon-Zendesk Deal & SoftwareOne Copilot Specialization Reshape Microsoft Channel
The enterprise software distribution landscape is undergoing significant transformation as channel partners position themselves for the AI-driven future. Two recent developments—Crayon's reported...
Apple Mac Shipments Leap 15.5% as Businesses Weigh Windows 10 Deadline and AI Needs
Apple’s Mac business in the United States grew 15.5 percent year-over-year in the second quarter, according to Canalys data analyzed by Computerworld — a surge that made it the fastest-growing PC...
AnywhereNow Targets U.S. and Canada with Tendfor Investment, But Compliance Gaps Linger
On September 16, AnywhereNow announced a strategic investment in its subsidiary Tendfor, aiming to accelerate the adoption of its Teams-native contact center software across North America. The move...
Windows 10 Support Ends Oct 14, 2025: Your Options from ESU to AI-Powered Copilot+ PCs
On October 14, 2025, Microsoft will stop all security updates and technical support for Windows 10, forcing millions of home users and businesses to face a hard deadline. The end-of-life event is...