Shopping Assistant
The latest Shopping Assistant coverage — news, analysis, and updates from the WindowsNews.AI desk.
Windows 11's AI Shopping Revolution: How Serena Page Signals a New Era of Authentic Influencer Commerce
The digital retail landscape is undergoing a profound transformation, and Windows 11 users are finding themselves at the forefront of this evolution. When Serena Page, winner of Love Island USA...
Microsoft Copilot Now Lets You Shop AI-Styled Outfits from Top Brands
Microsoft Copilot users can now ask the assistant for outfit ideas and immediately purchase items from brands like REVOLVE, Steve Madden, and Rent the Runway. The feature, powered by Austin-based...
Bauducco’s Microsoft Copilot Rollout Hinges on a Single Dashboard That Tracks ROI
Brazilian food giant Bauducco has quietly assembled one of the most structured enterprise AI rollouts in Latin America. On September 15, 2025, the company confirmed a partnership with São...
Ralph Lauren Debuts Ask Ralph, an AI Stylist Built on Microsoft Azure, to Transform Mobile Shopping
Ralph Lauren is giving its mobile app users a personal stylist powered by generative AI. The iconic fashion brand today launched Ask Ralph, a conversational shopping assistant built on the Microsoft...
Microsoft's Copilot Evolves into AI Shopping Assistant for Windows 11
Imagine an assistant that not only drafts your emails and schedules meetings but also finds you the best deals on that new laptop you've been eyeing, all without leaving your Windows desktop. That's...
Mika and Hikari launch in Copilot as energetic and analytical AI personalities
Microsoft is taking AI interaction to the next level with the introduction of Mika and Hikari, two new playful AI personalities integrated into Copilot. These digital companions are designed to make...