Windows users often overlook Apple products, but Black Friday 2023 presents an opportunity too good to ignore—especially for those considering a MacBook. While Windows 11 continues to dominate the PC market, Apple's M-series chips offer unparalleled performance and battery life, making these deals worth exploring even for die-hard Windows fans. Here’s everything you need to know about the best MacBook deals this Black Friday and why they might be the perfect complement to your Windows setup.

Why Windows Users Should Consider a MacBook

While Windows 11 excels in gaming and enterprise environments, MacBooks shine in creative workflows, portability, and long-term reliability. The latest M2 and M3 chips deliver:

  • Blazing-fast performance for video editing, coding, and multitasking
  • All-day battery life (up to 20 hours in some models)
  • Seamless ecosystem integration with iPhones and iPads
  • Best-in-class displays with True Tone and Retina technology

For Windows users who also need a lightweight, high-performance secondary device, a discounted MacBook could be a game-changer.

Top Black Friday 2023 MacBook Deals

1. MacBook Air M1 (2020) – The Budget Powerhouse

Expected Price: $699 (normally $999)
- 13.3" Retina display
- 8-core CPU/7-core GPU
- 16-hour battery life
- Perfect for students and remote workers

2. MacBook Air M2 (2022) – The Sweet Spot

Expected Price: $899 (normally $1,199)
- 13.6" Liquid Retina display
- 18-hour battery life
- MagSafe charging
- Ideal for creatives and professionals

3. MacBook Pro 14" M2 Pro – The Performance Beast

Expected Price: $1,599 (normally $1,999)
- ProMotion 120Hz display
- 12-core CPU/19-core GPU
- Studio-quality mics
- Best for developers and power users

How to Run Windows on a MacBook

Many Windows users don’t realize macOS supports Windows via:

  • Boot Camp (Intel Macs only)
  • Parallels Desktop (M-series compatible)
  • VirtualBox (free virtualization)

This means you can enjoy macOS exclusives while still accessing essential Windows apps.

Where to Find These Deals

  • Amazon (Early Black Friday sales)
  • Best Buy (Member-exclusive pricing)
  • Apple Education Store (Year-round discounts)
  • B&H Photo (No-tax deals in some states)

The Verdict: Should Windows Users Buy?

While no device can fully replace a Windows PC for certain tasks, these Black Friday MacBook deals offer:

  1. A premium secondary device at PC-level prices
  2. Exposure to macOS for cross-platform flexibility
  3. Future-proof hardware that holds value longer than most Windows laptops

For Windows users open to exploring Apple's ecosystem, Black Friday 2023 might be the most cost-effective time to take the plunge.